Design, develop, and maintain websites using CMS platforms, tag libraries, coding standards, and validation tests (WordPress and Shopify).
Develop WordPress websites using Elementor.
Develop Shopify websites.
Identify issues and develop solutions to meet specifications defined by the client.
Content Mangement
Manage, route, and archive work in a content management system and source code repositories.
Adhere to website standards and best practices.
Assist with the testing and maintenance of backend and front-end applications.
Implement new web features in collaboration with other developers.
Martech Integration
Implement and manage Martech tools such as Facebook Conversion API, pixels, Google Tag Manager (GTM), Google Analytics (GA4), TikTok Analytics, LinkedIn Insights, and other marketing platforms.
Set up and manage data layers in GTM and implement custom events and tracking codes for various marketing platforms.
Ensure optimal website performance while integrating tracking and analytics codes.
Integrate and synchronize data across different Martech tools and platforms for a cohesive marketing strategy.
Pitches and Presentations
Participate in pitch presentations and brainstorming sessions, providing technical insights and support.
Assist in preparing presentation materials and effectively communicate technical ideas to internal teams and clients.
Present and justify development decisions and approaches to stakeholders and clients.
Support the creation of technical documentation for client presentations.
Industry Knowledge
Stay updated on market developments and opportunities in web development, digital technology, and e-commerce platforms.
Keep abreast of industry trends and best practices related to web development, design, and Martech integration.
Participate in training programs and workshops to enhance skills and knowledge in web development, Martech tools, and related areas.
Collaborate with team members to share insights and best practices for continuous improvement.
Key Performance Indicators:
Ensure timely delivery of web development projects.
Maintain high code quality and adherence to best practices.
Achieve high client satisfaction rates.
Reduce the number of post-deployment bugs and issues.
Improve website performance and loading times.
Successful integration and performance of Martech tools.
Requirements:
A Bachelor’s Degree in Computer Science, Information Technology, Multimedia Arts, or a related field.
Strong knowledge of WordPress and Shopify.
Proficiency in CSS, HTML, PHP, LIQUID, JavaScript, and Java.
Experience with implementing and managing Martech tools like Facebook Conversion API, pixels, GTM, GA4, TikTok Analytics, LinkedIn Insights, etc.
Knowledge of privacy regulations (such as GDPR and CCPA) concerning data tracking and analytics.
Strong communication skills (in English) to work efficiently with clients and teammates.
Ability to analyze and evaluate client requirements.
Ability to analyze and debug source code of both company products and customer projects.
Basic knowledge of search engine optimization.
Basic knowledge of project management software such as ClickUp.
Ability to work both independently and as part of a team.
Excellent problem-solving and troubleshooting skills.
Strong attention to detail and commitment to delivering high-quality work.
Flexibility to adapt to changing priorities and project requirements.